Privacy policy
220 Fitness NYC values your privacy. The primary purpose of this Privacy Policy ("Policy") is to describe our collection, use, and disclosure of information we collect about users of our website, www.220fitnessnyc.com (our "Website"). Our Website is operated by 220 Fitness LLC. Also, we briefly describe our practices with regard to our offline collection of information. By visiting the Website or visiting a class that makes this Policy available to you, you agree that your information will be handled as described in this Policy. Your use of our Website or interacting with us offline, and any dispute over privacy, is subject to this Policy and to our Terms & Conditions, including its applicable limitations on damages and the resolution of disputes. The 220 Fitness NYC Terms and Conditions are incorporated by reference into this Policy.
A. The Information We Collect About You
We collect information about you directly from you (both online and in person) and from other sources, as well as automatically through your use of our Website or Services.
Information We Collect Directly From You
We collect information from you when you contact us, register with our Website, reserve classes, make a purchase, or otherwise interact with our staff or Website. The type of information that we collect varies based on your interaction with us and may include: your name, email address, password, and phone number, gender, and, if you make a purchase from us, payment information, purchase history, and shipping address. To create an account and participate in one of our classes, we need emergency contact information for our customers.
You may choose to voluntarily provide other information to us that we do not request, and, in such instances, you are solely responsible for such information.
Information We Collect Automatically
We automatically collect information about your use of our Website through cookies, web beacons, and other technologies, including technologies designed for mobile websites. We combine this information with other information we collect about you as well as use this information to identify you across your multiple devices. Please see the section Our Use Of Cookies and Other Tracking Mechanisms below for more information.
Website:
Domain name.
Your browser type and operating system.
Web pages you view; links you click; your IP address.
The length of time you visit our Website and or use our Services.
The referring URL or the webpage that led you to our Website.
B. How We Use Your Information
We collect and use information for the following business and commercial purposes described below, and in accordance with the practices described in this Policy:
To provide our Services to you, to communicate with you about your use of our Services, to respond to your inquiries, to fulfill your orders, and for other customer service purposes.
To tailor the content and information that we may send or display to you, to offer location customization, and personalized help and instructions, and to otherwise personalize your experiences while using the Website.
For marketing and promotional purposes. For example, as permitted by applicable law, we may use your information, such as your email address, to send you news and newsletters, special offers, and promotions, or to otherwise contact you about products or information we think may interest you, including information about products and services from other entities. We also may use the information that we learn about you to assist us in advertising our services on websites and social networking sites owned and operated by other entities.
To better understand how users access and use our Website, both on an aggregated and individualized basis.
To evaluate, improve, or modify our Website and Services, including our services offered in our studios.
For research and analytical purposes.
To administer surveys and questionnaires.
To comply with applicable legal obligations, including responding to a subpoena or court order.
For other business related purposes, including, for example, in the context of merger, acquisition, sale/purchase of assets, or bankruptcy.
To protect us and others.
To provide you with information, if you request it, regarding your performance in connected SoulCycle classes.
To fulfill any other business or commercial purposes at your direction or with your notice and/or consent.
Notwithstanding the above, we may use information that does not identify you (including information that has been aggregated or de-identified) for any purpose except as prohibited by applicable law.
C. Our Use of Cookies and Other Tracking Mechanisms
We and our service providers use cookies and other tracking mechanisms to automatically collect information about your use of our Website. We may combine this information with other information we collect from you (and our service providers may do so on our behalf).l
Cookies
Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our Website and our App, while others are used to enable a faster log-in process or to allow us to track your activities at our Website or our App.
Disabling Cookies
Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Website who disable cookies will be able to browse certain areas of the Website, but some features may not function.
Clear GIFs, pixel tags and other technologies
Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer's hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs, or pixel tags), in connection with our Website to, among other things, track the activities of our Website visitors, help us manage content, and compile statistics about Website usage. We and our service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded. We also use SDKs to, among other things, track our conversions, associate with your account how you use our Website when you are not logged in to the account, and bring you advertising both on and off our Website.
Analytics
We use automated devices and applications, such as Google Analytics, to evaluate usage of our Website. We also use other analytic means to evaluate our Services. We use these tools to help us improve our Services, performance, and user experiences. These entities use cookies and other tracking technologies to perform their services.
D. Security of My Personal Information
We have implemented commercially reasonable precautions to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite these measures, no data security measures can guarantee security.
You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.
E. Access to My Personal Information
You may modify personal information that you have submitted by logging into your account and updating your profile information. Please note that copies of information that you have updated, modified or deleted may remain viewable in cached and archived pages of the Website for a period of time.